March 4, 2009

Building a Niche Blog


I've been working on building a niche blog. Like I don't have enough things going on already. I decided to buckle down and work my affiliate marketing endeavors to maximize my online earning potential.

My first decision, after deciding to build this niche blog, was which platform to go with. Everyone in affiliate marketing seems to promote Wordpress as the best platform. I decided to stick with Blogger.

I'll tell you why.
  • I already have an account with Blogger.
  • I already know how Blogger works and how to set it up.
  • I figured this would be the easiest and fastest way to get the blog started.
I did do a little research prior to making my decision. The research showed Wordpress would work better for a SEO blog, which is what the new blog will be wrapped around; however, Blogger indexes slightly faster. Another major factor is Blogger is part of Google: Google is a search engine, Google has taken over FeedBurner, Google has AdWords, plus my above mentioned reasons.

Second I had to decide the niche. Previously I talked about niches in my post on Inspired about branding. At that point in my blogging and web writing, I did not have a niche blog. Well, I built Squidoo to Do for Me and You, which you can consider a niche blog. Now I'll be diving in a bit further with my new blog: My Fish Tank Adventures.

I chose fish-tank-aquarium-care as my URL (not my first choice but doable). Fish tanks and aquariums are well searched topics, about 200,000 and 3,000,000 respectively according to Google AdWords, which is good for me.

I just happen to know a thing or two about fish tanks, aquariums, and fish in general-content won't be hard for me to put up. I'm also an affiliate for AquariumsDirect.com. Finally, I found a couple of good clickbank items I can post on the site in hopes of generating an income from Clickbank in addition to Pepperjam Network..

Lastly, building My Fish Tank Adventures will be a family affair. My oldest has aspirations to become a Marine Biologist or Oceanographer some day. The little one just loves fish. My husband and I combined have 30 +++ years experience with aquariums. This said, I probably won't have to come up with all the content on my own.

This should be a fun niche blog to keep up. Since I plan to continue my online endeavors, I had to build it for the experience of creating a targeted, niche, branded blog.
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